Ever before feel like you’re juggling twenty various apps simply to run an easy marketing campaign? One tool tracks leads, one more sends your e-mails, a 3rd builds your landing page– and none of them speak to each other. If that sounds familiar, stick around, due to the fact that GoHighLevel (frequently simply called GHL) could be the umbrella you have actually been desiring for. This is your no-fluff, straight-talk GoHighLevel testimonial– 100% human-to-human, second-person, and leaking with insights that’ll assist you decide if it’s the appropriate move for your company or side hustle GoHighLevel Real Estate Agent Playbook.
What Is GoHighLevel?
Think of combining your CRM, e-mail system, SMS device, funnel builder, form developer, and repayment processor right into one control panel– and after that realizing it sets you back a portion of what you were paying for all those registrations. That’s generally GoHighLevel basically. As opposed to assembling Clickfunnels for landing pages, Pipedrive or HubSpot for CRM, and Twilio for texts … you get it all under one roof covering. “HighLevel is the device of the decade,” some people say, and after you read this, you’ll understand why.
Why You’ll Love Having Whatever Under One Roofing
Let’s be sincere: managing numerous logins and invoicing cycles sucks. With GoHighLevel, you can:
- Track leads from every resource– social ads, Google My Business, organic traffic– without switching over displays.
- Support those leads via automated SMS, e-mail, voicemail declines, and also social media sites chatbots.
- Develop internet sites & funnels through a straightforward drag-and-drop editor (no coding required).
- Gather payments safely with Stripe or PayPal integrations.
Consider it like customizing a Swiss Army knife for your firm: if you can fantasize it– an appointment-booking crawler, an automated review demand, a drip-campaign support– you can build it in GoHighLevel. And below’s the twist: the combined worth of all those items individually would generally cost you hundreds each month. GHL loads them in for a whole lot much less.
Yet … there’s always a “however,” right? Due to the fact that loading a lot into one platform means you have to find out how every little thing fits together. If you dive in blind, you might wind up playing whack-a-mole with features rather than in fact making money.
Pros and Cons: The Real Bargain
Prior to you toss yourself carelessly into GHL, allow’s break down what you’re getting into.
Pros (also known as why you’ll be high-fiving yourself):
- Real All-in-One: CRM, automation, funnel builder, reservation, repayments– check.
- Unbelievable Personalization: If it exists in marketing, you can possibly build it here.
- Conserves You Huge Bucks: Settle several subscriptions, stop spending for different funnels, e-mails, and SMS companies.
- Education Galore: Beyond GoHighLevel’s own free courses, there are tons of community tutorials (YouTube, Facebook Groups, and so on).
- White-Label & Resell: You can brand it as your own and keep 100% of the profits.
- Scalable Subaccounts: On firm plans, you obtain limitless subaccounts– no per-account surcharges.
Cons (aka heads-up before you commit):
- Learning Curve: If you don’t buy training (complimentary or paid), you’ll roam in the wilderness for a while.
- Not an E-Commerce Platform: If you’re marketing items online, Shopify or WooCommerce are still much better bets.
- Assistance Wait Times for Grandfather Clauses: The majority of issues get addressed quickly, but distinct issues could take a few days to solve.
- Feature Overwhelm: It’s easy to concentrate on the 80% of features that provide 20% of the outcomes– indicating you could miss the juicy 20% that move the needle 80%.
First Steps: Getting Over the Initial Complication
Let me be completely sincere: the first time you log into GoHighLevel without any roadmap, it’s a headache. You’ll see dashboards, pipelines, automations, snapshots, subscriptions, studies … it’s dizzying. You might think, “Okay, how do I also get a lead into this thing?”.
Here’s the key: don’t try to discover every little thing at once. Pick one tiny objective– like building a simple sales funnel that gathers an e-mail and sends out an autoresponder. As soon as you toenail that, the rest begins making good sense. In my own agency’s story, I missed the cost-free tutorials, attempted to figure everything solo, and wound up paying $2,000 for a training course. Was it worth it? Definitely– within a month, my income leapt by $10K. However presume what? Those days, GHL’s training was sporadic. Today, you have complimentary detailed overviews, video walk-throughs, and community assistance that did not exist three years ago. So utilize them– seriously.
Learning Resources: Free and Paid Options
Free Resources:
GoHighLevel Academy: Official video training courses covering basics– funnels, CRM setup, automations, and a lot more.
YouTube Channels: Lots of agency proprietors share study, campaign blueprints, and hacks.
Facebook Teams: You’ll discover seasoned GHL individuals responding to concerns, swapping templates, and also sharing pipeline workflows you can import.
Paid Resources (if you want VIP fast-track):
Personal Coaching & Mentorship: Some folks (including me) run paid areas where you obtain once a week live mentoring, template packs, and individually feedback. Yes, you can be successful without it, but if you’re allergic to trial-and-error, this is a shortcut.
Profits: you do not need to spend a dime to start. Just enclose a number of hours every week, follow the totally free educational program, and sign up with a community.
Powering Your Digital Firm: Using GHL for Database Marketing
One of the biggest breakthroughs for my firm was exchanging out bit-by-bit funnels for GoHighLevel’s database marketing technique. As opposed to cold-calling a complete stranger and wishing for the most effective, I ‘d load up a customer’s existing consumer checklist right into GHL and run a basic remarketing campaign:
- Sector the audience (previous purchasers, recent website visitors, form fills).
- Automate an e-mail + SMS series that used an irresistible upsell (e.g., a VIP discount or free appointment).
- Book certified leads straight right into the customer’s schedule by means of a GHL appointment web link.
The outcome? Customers who when battled to get 2 or 3 cozy leads a month all of a sudden had 20– 30 scheduled phone calls. You’re not changing the wheel– simply making use of automation to mine gold from the information you already have. If you desire a detailed tutorial, you can grab one of the free GHL training campaigns right here.
Exploration Into the CRM: The 20% That Drives 80% of Results
” CRM” is a fancy phrase for “Customer Relationship Administration,” but in GHL land, it’s so much extra. Let’s focus on the handful of features that actually relocate the needle for small company owners:.
- Lead Management & Tagging: Keep tabs on who’s hot, who’s chilly, and what stage they’re in.
- Pipeline Modification: Build a visual map of your sales process– brand-new lead �’ spoken to �’ appointment booked �’ shut.
- Automated Follow-Up: If a lead doesn’t publication, they get a follow-up SMS or email immediately. Say goodbye to letting potential customers slide with the splits.
- Two-Way Conversations: GHL’s conversation sight allows you see e-mails, texts, and voicemails in one thread, so absolutely nothing drops in between the splits.
- Reporting & Dashboards: Track daily new leads, certified leads, visit no-shows, revenue per funnel … you call it.
Think of it like a cockpit in a jet– as soon as you find out throttle, navigating, and autopilot (the 20% of controls), you can fly anywhere. Everything else is fine-tuning.
Automation Goodness: Emails, SMS and Beyond
If you have actually ever manually typed out “Hey, simply signing in …” to a hot lead (and promptly failed to remember), you already know why automation is a lifesaver. Here’s how GHL handles it:
Email Campaigns: Use templates, personalization symbols ( ), and conditional delays to maintain your messaging hyper-relevant.
SMS & MMS: Send out messages at the exact moment your lead clicks your web link. Incentive: you can program voicemails to drop if they don’t get.
Voicemail Drops: Pre-record a pitch or suggestion, and if the possibility does not answer, GHL drops the voicemail instantly. Magic.
Chatbots & FB Messenger: Integrate with your customer’s Facebook Organization Page. Automated replies, lead capture, and also consultation reservation can all take place in a Carrier string.
A/B Testing: Try two subject lines or 2 SMS manuscripts to see which one really gets even more replies GoHighLevel Real Estate Agent Playbook.
And the most effective part? You set it up as soon as, struck “energetic,” and forget about it until it’s time to tweak. No more logging right into five various applications to send a follow-up e-mail.
Building Funnels and Internet Sites Without the Headache
Gone are the days of learning HTML just to modify a headline. GHL’s web page builder is a drag-and-drop affair. You’ll find lots– often hundreds– of premade templates: landing pages, sales funnels, subscription website layouts, and also complete client sites. A couple of clicks, some duplicate modifications, a well-known logo design, and you’re live.
Straight Funnel Integration: Every kind or switch on your funnel automatically pushes leads into the CRM. No handbook CSV imports.
WordPress Hosting Integration: If you enjoy WordPress for SEO however dislike the plugin maintenance, you can host WP websites directly via GoHighLevel currently. That indicates much faster page lots and much less tech financial debt.
Templates Galore: From dental professional lead-gen pages to e-commerce micro-sites, you’ll discover prebuilt styles that convert.
If you have actually constructed a funnel in ClickFunnels prior to, you’ll really feel right in your home– other than below, you do not require to spend for a separate Clickfunnels registration.
Integrations: Linking Into the Community
Maybe you like Google Analytics, hate missing Slack alerts, or require your QuickBooks invoices to sync automatically. GoHighLevel does not pretend to be every little thing to everybody (yet). Rather, it plays perfectly:.
- Zapier & Webhooks: Send data to or from virtually any other app.
- Indigenous Integrations: QuickBooks, Stripe, PayPal, Shopify, Facebook Advertisements, Google Ads, LinkedIn Ads, TikTok– you call it.
- API Accessibility: If you require a custom-made integration or want to push data right into an inner dashboard, GHL’s remainder API goes to your service.
So indeed, it’s “all-in-one,” however it’s also alright with sharing.
Alternatives: When GoHighLevel Might Not Be Your Favorite
Is GHL the end-all be-all for every single single online marketer? Nope. Let’s talk about some circumstances where you might wish to look somewhere else (or at the very least enhance GoHighLevel):.
Shopping Heavy: If you’re a drop-shipper or run a multi-SKU shop, Shopify or WooCommerce (with devoted apps) will certainly manage supply, delivery, and item variants better.
Enterprise-Scale CRM Demands: For huge sales groups with 100+ users, HubSpot Enterprise or Salesforce could provide advanced region administration, CPQ (configure-price-quote), and custom items. But fair warning– those can cost a fortune and still need pricey integrations.
Specialized Subscription Sites: If you need elaborately tiered online training courses with drip routines, quizzes, and certificates, systems like Kajabi or MemberPress might slip by GHL’s “sufficient” capacities.
Ultra-Niche Marketing Devices: If you’re a hardcore search engine optimization company that demands built-in backlink auditing, keyword ranking monitoring, and website creeps, you may still want a committed SEO collection alongside GHL.
That claimed, for a lot of regional provider, tiny agencies, and solopreneurs, GoHighLevel covers 95% of their demands– and reduces expenses significantly.
Is GoHighLevel Worth It?
Okay, you’ve read the hype, seen the features, and scoped out the learning contour. Allow’s keep it genuine:.
- If you’re simply dabbling in marketing, love spreadsheets, and do not mind six various subscriptions, maybe stick to your Frankenstein technology pile. However if you want simplicity, scalability, and more profit margin, GHL is a no-brainer.
- If you’re bootstrapping a new company and require to land your initial 3– 5 customers rapidly, the $97/mo Starter Plan can obtain you building funnels, sending campaigns, and reserving calls within days.
- If you currently have a growing roster of customers and wish to white-label a marketing system that lets you bill monthly without paying per seat, the $297/mo Agency Plan (unrestricted subaccounts) is the pleasant spot.
- If you picture rotating up a SaaS offering (marketing GHL under your very own brand), the $497/mo Agency Pro Plan allows you automate onboarding, expense your customers for use fees, and even utilize HighLevel’s AI agent, Eliza, to make outbound calls or take inbound queries.
Final thought: GoHighLevel Real Estate Agent Playbook
Right here’s my 100% straightforward take: GoHighLevel isn’t best. It will certainly puzzle you at first, it may seem like drinking from a firehose, and you’ll possibly invest a weekend seeing tutorials while your partner questions if you’ve shed your mind. Once you obtain those standard pipelines, automations, and funnels humming, you’ll wonder why it took you as long to settle your marketing pile.
If you’re a local entrepreneur, consultant, or company of any size (under 50 staff members), GHL can actually replace a six memberships– typically for less money– while giving you much more powerful, integrated marketing capacities. You’ll invest much less time logging right into various control panels, much less money on individual devices, and more time concentrating on what actually matters: offering customers, landing new projects, and taking pleasure in life outside the office.
So, what are you awaiting? Register for the 30-day free trial, explore the academy, and develop an easy funnel today. You could simply end up scaling profits faster than you ever thought feasible– much like the thousands of GHL customers who went from $4K/mo to $20K/mo (and even $1M in earnings) by obtaining their tools and education and learning aligned. Provide it a shot. You will not regret it.