Ever before feel like you’re managing twenty various applications just to run a straightforward marketing campaign? One device tracks leads, an additional sends your e-mails, a third builds your landing page– and none talk to each other. If that sounds familiar, stick around, because GoHighLevel (typically simply called GHL) might be the umbrella you’ve been dreaming of. This is your no-fluff, straight-talk GoHighLevel testimonial– 100% human-to-human, second-person, and dripping with insights that’ll aid you make a decision if it’s the appropriate move for your firm or side hustle GoHighLevel Vs Podium.
What Is GoHighLevel?
Think of combining your CRM, e-mail system, SMS tool, funnel builder, form designer, and repayment processor right into one dashboard– and then understanding it sets you back a portion of what you were spending for all those subscriptions. That’s basically GoHighLevel in a nutshell. As opposed to piecing together Clickfunnels for landing pages, Pipedrive or HubSpot for CRM, and Twilio for messages … you get it all under one roof. “HighLevel is the device of the decade,” some folks state, and after you read this, you’ll comprehend why.
Why You’ll Love Having Whatever Under One Roof
Let’s be honest: managing multiple logins and billing cycles draws. With GoHighLevel, you can:
- Track leads from every source– social ads, Google My Company, organic traffic– without switching displays.
- Nurture those leads via automated SMS, email, voicemail declines, and even social networks chatbots.
- Develop websites & funnels via an user-friendly drag-and-drop editor (no coding called for).
- Collect payments safely with Stripe or PayPal integrations.
Think about it like customizing a Swiss Army knife for your agency: if you can fantasize it– an appointment-booking bot, an automated testimonial request, a drip-campaign nurture– you can develop it in GoHighLevel. And right here’s the kicker: the mixed value of all those items separately would usually cost you hundreds monthly. GHL packs them in for a lot much less.
Yet … there’s always a “but,” right? Due to the fact that loading so much into one platform implies you have to find out just how everything meshes. If you dive in blind, you may end up playing whack-a-mole with features instead of actually earning money.
Pros and Cons: The Real Offer
Before you toss on your own rashly right into GHL, allow’s break down what you’re entering into.
Pros (aka why you’ll be high-fiving on your own):
- Real All-in-One: CRM, automation, funnel builder, booking, payments– check.
- Amazing Personalization: If it exists in marketing, you can possibly construct it below.
- Saves You Big Dollars: Settle multiple subscriptions, quit paying for different funnels, e-mails, and SMS providers.
- Education Galore: Beyond GoHighLevel’s very own free courses, there are lots of community tutorials (YouTube, Facebook Groups, etc).
- White-Label & Resell: You can brand it as your own and maintain 100% of the earnings.
- Scalable Subaccounts: On agency plans, you obtain unlimited subaccounts– no per-account surcharges.
Disadvantages (aka heads-up before you devote):
- Learning Curve: If you don’t buy training (cost-free or paid), you’ll wander in the wilderness for a while.
- Not an Ecommerce System: If you’re marketing products online, Shopify or WooCommerce are still much better bets.
- Assistance Wait Times for Grandfather Clauses: A lot of concerns obtain solved quickly, but one-of-a-kind issues might take a couple of days to fix.
- Feature Overwhelm: It’s simple to focus on the 80% of features that offer 20% of the results– implying you may miss out on the juicy 20% that relocate the needle 80%.
Very First Steps: Overcoming the Initial Complication
Let me be completely truthful: the first time you log right into GoHighLevel without any roadmap, it’s a nightmare. You’ll see control panels, pipelines, automations, snapshots, memberships, surveys … it’s excessive. You might think, “Okay, exactly how do I even obtain an introduce this point?”.
Right here’s the secret: do not attempt to discover every little thing at the same time. Pick one small goal– like developing a basic sales funnel that accumulates an e-mail and sends an autoresponder. As soon as you nail that, the remainder begins making good sense. In my very own firm’s story, I missed the totally free tutorials, tried to figure everything solo, and ended up paying $2,000 for a training course. Was it worth it? Absolutely– within a month, my revenue jumped by $10K. Yet think what? Those days, GHL’s training was thin. Today, you have complimentary step-by-step guides, video walk-throughs, and community assistance that did not exist 3 years ago. So utilize them– seriously.
Learning Resources: Free and Paid Options
Free Resources:
GoHighLevel Academy: Authorities video programs covering basics– funnels, CRM configuration, automations, and a lot more.
YouTube Channels: Tons of company proprietors share case studies, campaign blueprints, and hacks.
Facebook Teams: You’ll discover seasoned GHL customers addressing concerns, swapping templates, and also sharing pipe workflows you can import.
Paid Resources (if you want VIP fast-track):
Personal Training & Mentorship: Some folks (including me) run paid communities where you obtain weekly live training, template packs, and individually comments. Yes, you can do well without it, however if you dislike trial-and-error, this is a faster way.
Profits: you don’t need to spend a dime to begin. Simply block off a number of hours each week, comply with the free curriculum, and sign up with a community.
Powering Your Digital Company: Using GHL for Data Source Marketing
One of the biggest advancements for my firm was exchanging out piecemeal funnels for GoHighLevel’s database marketing strategy. Rather than cold-calling a complete stranger and wishing for the best, I would certainly load up a customer’s existing customer checklist into GHL and run a straightforward remarketing campaign:
- Segment the target market (past customers, current web site site visitors, form loads).
- Automate an email + SMS series that provided an alluring upsell (e.g., a VIP price cut or cost-free examination).
- Schedule qualified leads straight right into the client’s schedule using a GHL appointment link.
The result? Clients who as soon as battled to get 2 or 3 cozy leads a month suddenly had 20– 30 scheduled calls. You’re not transforming the wheel– simply utilizing automation to mine gold from the information you already possess. If you desire a detailed tutorial, you can grab among the totally free GHL training campaigns here.
Boring Into the CRM: The 20% That Drives 80% of Results
” CRM” is an elegant acronym for “Consumer Connection Management,” yet in GHL land, it’s a lot a lot more. Allow’s concentrate on the handful of features that in fact relocate the needle for local business owners:.
- Lead Monitoring & Tagging: Keep tabs on who’s hot, who’s chilly, and what phase they’re in.
- Pipeline Customization: Construct an aesthetic map of your sales process– brand-new lead �’ gotten in touch with �’ appointment booked �’ closed.
- Automated Follow-Up: If a lead doesn’t publication, they get a follow-up SMS or email immediately. No more letting prospects slide via the splits.
- Two-Way Conversations: GHL’s discussion view lets you see e-mails, messages, and voicemails in one string, so absolutely nothing drops in between the cracks.
- Reporting & Dashboards: Track daily new leads, qualified leads, appointment no-shows, revenue per funnel … you name it.
Consider it like a cockpit in a jet– when you find out throttle, navigation, and autopilot (the 20% of controls), you can fly anywhere. Everything else is fine-tuning.
Automation Goodness: Emails, SMS and Beyond
If you’ve ever manually typed out “Hey, just signing in …” to a hot lead (and without delay failed to remember), you already understand why automation is a lifesaver. Here’s how GHL handles it:
Email Campaigns: Use templates, customization tokens ( ), and conditional delays to keep your messaging hyper-relevant.
TEXT & MMS: Send messages at the specific minute your lead clicks your link. Benefit: you can set voicemails to drop if they don’t pick up.
Voicemail Decline: Pre-record a pitch or suggestion, and if the possibility doesn’t answer, GHL drops the voicemail immediately. Magic.
Chatbots & FB Messenger: Integrate with your client’s Facebook Business Page. Automated replies, lead capture, and even appointment booking can all occur in a Messenger string.
A/B Testing: Attempt 2 subject lines or more SMS scripts to see which one actually obtains even more replies GoHighLevel Vs Podium.
And the very best component? You established it up once, struck “energetic,” and forget it till it’s time to tweak. Say goodbye to logging into 5 different apps to send a follow-up e-mail.
Building Funnels and Internet Sites Without the Frustration
Gone are the days of learning HTML simply to modify a headline. GHL’s web page builder is a drag-and-drop affair. You’ll find dozens– often hundreds– of premade templates: landing pages, sales funnels, subscription website formats, and even complete client internet sites. A couple of clicks, some duplicate changes, a branded logo, and you’re real-time.
Direct Funnel Integration: Every kind or button on your funnel immediately presses introduces the CRM. No handbook CSV imports.
WordPress Hosting Integration: If you enjoy WordPress for SEO but dislike the plugin maintenance, you can host WP sites straight with GoHighLevel now. That means much faster page loads and much less tech financial obligation.
Templates Galore: From dental practitioner lead-gen pages to ecommerce micro-sites, you’ll discover prebuilt styles that transform.
If you’ve developed a funnel in ClickFunnels prior to, you’ll feel right in the house– except right here, you don’t require to pay for a separate Clickfunnels subscription.
Integrations: Connecting Into the Ecological community
Perhaps you enjoy Google Analytics, hate missing Slack alerts, or require your QuickBooks invoices to sync immediately. GoHighLevel does not make believe to be every little thing to everyone (yet). Instead, it plays well:.
- Zapier & Webhooks: Send information to or from virtually any other application.
- Native Integrations: QuickBooks, Stripe, PayPal, Shopify, Facebook Ads, Google Ads, LinkedIn Advertisements, TikTok– you name it.
- API Accessibility: If you need a custom-made integration or want to press data right into an inner dashboard, GHL’s remainder API is at your service.
So yes, it’s “all-in-one,” yet it’s also alright with sharing.
Alternatives: When GoHighLevel Might Not Be Your Favorite
Is GHL the end-all be-all for every single marketing expert? Nope. Allow’s discuss some situations where you might intend to look somewhere else (or a minimum of increase GoHighLevel):.
Ecommerce Heavy: If you’re a drop-shipper or run a multi-SKU store, Shopify or WooCommerce (with devoted apps) will take care of supply, delivery, and item variants much better.
Enterprise-Scale CRM Requirements: For large sales groups with 100+ customers, HubSpot Enterprise or Salesforce might provide more advanced region management, CPQ (configure-price-quote), and custom items. Yet fair warning– those can break the bank and still require expensive integrations.
Specialized Membership Websites: If you require elaborately tiered online programs with drip timetables, quizzes, and certificates, systems like Kajabi or MemberPress may edge out GHL’s “adequate” capacities.
Ultra-Niche Marketing Tools: If you’re a hardcore search engine optimization agency that demands integrated backlink bookkeeping, keyword rank tracking, and site creeps, you may still desire a committed SEO suite alongside GHL.
That stated, for a lot of local company, tiny firms, and solopreneurs, GoHighLevel covers 95% of their needs– and cuts expenses substantially.
Is GoHighLevel Worth It?
Okay, you have actually checked out the hype, seen the features, and scoped out the learning curve. Allow’s keep it actual:.
- If you’re simply meddling marketing, love spreadsheets, and don’t mind 6 different subscriptions, perhaps stick to your Monster technology stack. But if you desire simpleness, scalability, and extra revenue margin, GHL is a piece of cake.
- If you’re bootstrapping a new firm and need to land your first 3– 5 customers rapidly, the $97/mo Starter Plan can get you developing funnels, sending out campaigns, and scheduling calls within days.
- If you currently have a growing lineup of clients and wish to white-label a marketing system that allows you charge monthly without paying per seat, the $297/mo Agency Plan (endless subaccounts) is the wonderful spot.
- If you envision rotating up a SaaS offering (marketing GHL under your own brand), the $497/mo Agency Pro Plan allows you automate onboarding, expense your clients for use charges, and even utilize HighLevel’s AI agent, Eliza, to make outbound telephone calls or take incoming inquiries.
Conclusion: GoHighLevel Vs Podium
Right here’s my 100% honest take: GoHighLevel isn’t ideal. It will certainly perplex you in the beginning, it might seem like drinking from a firehose, and you’ll most likely invest a weekend break enjoying tutorials while your spouse questions if you’ve lost your mind. Once you obtain those standard pipes, automations, and funnels humming, you’ll ask yourself why it took you as long to consolidate your marketing stack.
If you’re a neighborhood local business owner, freelancer, or firm of any dimension (under 50 workers), GHL can actually change a six subscriptions– frequently for much less cash– while providing you a lot more powerful, incorporated marketing capabilities. You’ll invest much less time logging right into different dashboards, less money on specific devices, and even more time focusing on what really matters: serving customers, landing brand-new projects, and appreciating life outside the workplace.
So, what are you awaiting? Register for the 30-day free trial, explore the academy, and develop a basic funnel today. You might just wind up scaling revenue quicker than you ever assumed possible– much like the thousands of GHL users who went from $4K/mo to $20K/mo (and even $1M in earnings) by getting their tools and education aligned. Offer it a shot. You will not regret it.